Send people to a beautifully designed page that clearly expresses how you can help them, without wasting hours of your time setting it all up. "The Message-Driven Website Template" is a simple step-by-step guide I developed over the last ten years while helping hundreds of businesses clarify their message. And it's designed to have your site up in only a day..
There is no greater gift to give than the gift of health, and there is no greater reward than to watch someone break free of the shackles of chronic disease. To do this work, however, you must transform the way people think about functional health.
For the last several years I’ve done plenty of financial services copywriting, from Social Security-focused fiduciary services to life insurance and annuities, and all the way back to private equity. And there’s something you should know.
When copy is done right, it “does the work for you.” The right message, delivered at the right time, makes selling almost unnecessary, because if you set your marketing message up correctly… Your customers will be excited and HUNGRY when you make them an offer!
Plus, an entire year’s worth of referral marketing strategy topics, with the template to match, so you can not only generate referrals, but stand out among all the other financial services providers in your market and be the person clients rave about at holiday parties, their country clubs, or anywhere else.
If you're here, you need copy. Words that'll convert into sales while communicating the larger mission you're on. The problem? You can't put into words what's going on in your head. The passion you bring to one-on-one interactions vanishes when you attempt to write your own copy. But you know you need it to grow. So, that's where I come in.
These copy calls are so beneficial. Michael is great at helping me understand how to focus on the benefits and focus on keeping the reader engaged so they are more compelled to take action. I'm grateful for everything I learn on a weekly basis.
Chelsie WardWomen's Health Specialist
Great call. It's great be able to get copy feedback and discuss strategy for communicating our message clearly with our audience. I always learn new keys to communicating my message and speaking directly to my soul mate clients. Thank you Michael
Cherri S.Functional Medicine Provider
Michael was great. His recommendations were useful and still held true to the tone and feeling of the message/copy.
Bob AndersonEducation & Government Reform
Thanks for squeezing me in. Always love hearing Michael think out loud because it sounds so natural and exactly what I should be writing. Always a "duh!" moment. Thanks again!
Danielle HowardFinancial Services
